Safety Shot, Inc. (Nasdaq: SHOT) is proud to announce the launch of its newly rebranded and reformulated alcohol-reducing beverage, Sure Shot, now available in a convenient 4 oz. bottle at over 300 locations of the grocery chain recently voted “Best Grocery Store in America” by USA Today readers in their annual 10Best Readers’ Choice Awards. This leading Midwestern retailer is renowned for its commitment to customer satisfaction and extensive product selection.
Designed to enhance social experiences while promoting responsible drinking, Sure Shot is the first beverage of its kind, specifically formulated to reduce blood alcohol content by supporting the metabolism of alcohol, while enhancing mental clarity. Its unique blend of essential B vitamins, antioxidants, electrolytes, and nootropics supports the body’s natural metabolic processes to efficiently process alcohol, reducing blood alcohol content (BAC) in as little as 30 minutes. This innovative approach, backed by a recently awarded patent and positive clinical study results, positions Sure Shot as the ideal choice for health-conscious individuals who enjoy an active social life without compromising their well-being.
“Sure Shot reflects our commitment to providing consumers with innovative solutions that promote a balanced and mindful lifestyle,” says Jarrett Boon, CEO of Safety Shot, Inc. “We believe that everyone should be able to enjoy social gatherings without sacrificing their well-being. Sure Shot empowers individuals to make healthier choices and feel confident in their social settings.”
The new 4 oz. bottle format and updated branding provide a more convenient and recognizable product for consumers. “We’ve listened to our customers and responded with a product that is not only effective but also convenient and visually appealing,” says Josh Wagner, Chief Revenue Officer of Safety Shot, Inc. “The strategic placement of off-shelf displays in these high-traffic stores, combined with Sure Shot’s eye-catching branding and convenient 4 oz. size, is designed to capture consumer attention and drive impulse purchases. Research shows that consumers are more likely to engage with products that are prominently displayed. We’re confident that Sure Shot’s visual appeal and unique benefits will resonate with the shoppers.”
“We are excited to expand the availability of Sure Shot and introduce this innovative product to a wider audience of health-conscious consumers,” adds Boon. “We believe Sure Shot addresses a growing demand for products that promote responsible drinking and social wellness. We are confident that this expansion will contribute to our continued growth and success.”
